MySpace user base shifting to the road: 450% mobile growth in ’08

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While Twitter has been consuming every type of media outlet the last short while, MySpace has been relatively unnoticed.  Sure it was the social networking giant that started it all.  However, with Facebook and Twitter quickly adding users and growing, MySpace seemed if it had lost its momentum and innovation.  Really, the users that may not be using the desktop version all too often anymore are simply changing the way they access MySpace.  MySpace vice president, John Faith announced at a Nokia developer conference that MySpace’s mobile traffic in the last year had increased from a low 10% of total mobile traffic, to a whopping 35%…in just a year!  He even estimates that within a couple years that mobile traffic could account for up to 50% of total MySpace traffic.  The numbers according to John are as follows:

  • 32% view profiles
  • 19% is from viewing pictures
  • 19% reading messages
  • 1% consist of friend requests
  • and you guess what fills the rest of mobile traffic

This is a big eye opener in the way that people are starting to use the web as well as how people internet socially and with social networking sites.  With more and more MySpace mobile applications (such as Blackberry and iPhone just to name two) for phones becoming available, mobile traffic is sure to move upwards as it becomes easier and quicker to check your MySpace accounts.  Will the growth continue?  Have you jumped into the whole mobile social networking scene?  If you are a big social butterfly, mobile networking is where it’s at right now.  Don’t miss out…

Source: Into Mobile, Fierce Mobile