
App World may be higher priced and not have as many apps as other mobile app stores, but one key feature that can truly set them apart from other app stores currently open. Themes. That’s right. Many CrackBerry users find themes a great way to keep their device always feeling fresh and “like new”. Besides, who wants to stare at the same layout, wallpaper, and icons all the time? I surely don’t. While iPhone users have a snowball’s chance in hell from getting official Apple sponsored themes (Cydia we love thee), and Android Marketplace still ignoring the whole theming scene, RIM can actually be first with something pretty big in the mobile app market. I’m really excited to see how they execute this grand plan as BlakcBerry themes are quite a lucrative business. Since this is a rumor, that Novermber 9th date could very well slip. Though sources of BlackBerry Cool say it’s at the very least a firm target they’re gunning for. While themes should have been included in App World from the beginning, it’s comforting to see RIM really trying everything to grasp this whole consumer market thing.