Wow, what a difference a year makes. It wasn’t that long ago that we were sounding the death tone for Motorola. A company that had risen so high with their popular Razr cellphone several years back and fallen into a black hole of a slump, churning out crappy and unoriginal handsets left and right. And then came Android with it’s open architecture and high level of customization that helped Motorola find their groove again when they released the Motorola DROID back in November of 2009.
To date, it is easily one of the best selling Android devices on the market. While sales aren’t increasing like they were at launch, consumer attention on the phone itself is still high — just take a look at DroidForums or Alldroid. The Moto DROID is far from the end of it’s life.
As many of you know however, the DROID isn’t Motorola’s only Android device. Here in the states they’ve also got the Cliq and Backflip with many more in the wings. It is this momentum and laser focused attention on Android and Android only that is paving the way for Motorola to take over the title of #1 Android manufacturer from HTC.
Again, a year in the digital world, especially the mobile world is an eternity. Granted, it isn’t necessarily any fault of HTC’s for losing the title but more because of their “sharing of wealth” with other platforms such as BREW and Windows Mobile as well.
As long as Motorola doesn’t get to stuck in the mindset of “quantity > quality”, 2010 and beyond looks to be on the up and up. The side benefit of this is of course the lighting of the proverbial fire under HTC. As always, when companies compete, consumers win.
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