Apple Just Killed BlackBerry Messenger — With A Desktop OS.


By now you’ve almost certainly seen Apple big news: OS X 10.8 Mountain Lion is coming this summer. The announcement is surprising for a number of reasons. First and foremost, there have been 0 murmurings of the next version of OS X hitting this early. Any talk we’ve seen thus far has primarily said “fall/late 2012″. Quite honestly, Apple’s hallowed “iTV” has stolen most of the Apple news limelight. Equally surprising, however, is how Apple announced Mountain Lion; no big fancy press release or keynote (though we’re sure that’s coming at some point). Instead, Apple simply published the Mountain Lion page on Apple — very uncharacteristic for a company who usually orchestrates the largest of spectacles for the seemingly most minor product/feature launches. But all that aside, the biggest story that we should take away from Apple’s grand reveal today is this: Apple just effectively killed BlackBerry Messenger (and indirectly, BlackBerry as a whole) with a desktop OS.

iMessages will be coming to Mountain Lion this summer via “Messages” (formerly iChat). Now, anyone on an iOS or OS X 10.8 device can instantly communicate, for free, anywhere in the world. It’s a huge feature in and of itself, and one that RIM is now no longer leading. One could argue that RIM still had a fighting chance with iMessage tied to mobile devices as it was still very mobile-only. RIM has some small BBM additions (gimmicks?) in the works. But now that Apple has dragged in millions of desktop computers and laptops, there’s absolutely no comparison. Instead of comparing iMessage to BlackBerry Messenger, we’d now focus back towards your traditional services such as Google Talk, AIM, etc. Though, unlike the aforementioned services, iMessage is much more tightly integrated with the OS and easier for the end user to setup because…there isn’t any setup.

Even more compelling, Facetime is also hooked into Messages bringing together the grand communication system that Apple initially set out to do with iMessage. Now you really don’t have to think about what service is best to use. As long as they have a modern Apple product, it’s all built into the same, simple app.

In less than a year, Apple has completely transformed the messaging sphere (at least for Apple users). No longer are they depending on 3rd parties such as carriers or chat platforms to allow people to communicate. Instead, they are the communications enabler and provider. Again, the inclusion of iMessages into OS X is but one of over 100 new features in Mountain Lion. In our eyes, however, it’s easily poised to be one of the most important moving forward.

   
  • Gib

    Does anyone chat via desktop? No, because why would it make sense to chat via computer instead of a mobile device?  

  • BBMzSexy

    Does anyone still chat via desktop? 

    • http://www.gadgetsteria.com The Gadgeteur

      Only a few hundred million people globally.