Light show coming to T-Mobile via Sony Equinox

While I generally try to avoid phones with overly gimmicky features or slogans, the Sony Equinox is rather neat little clamshell phone. Not a smartphone by any means, the Equinox sings a different tune. A tune of affordability and sophistication. Specs include a 2.2 inch QVGA internal display, GPS, Stereo Bluetooth, FM Radio, YouTube support, and a 3.2 mp shooter. Average sounding specs aside, the real marketing muscle behind this particular handset revolves around the way the external screen displays caller information. Don’t expect to see any number or candid face as such things are absent. Instead Sony takes a more “organic” approach by letting the user choose up to 5 contacts to assign special lightening effects. Gimmicky? To the feature loving, smartphone toting nerds that many of you are, yes. If you’re looking for a feature hound or something to brag to your geeky friends about, the Equinox is not for you. But if you or your aunt is looking for a decent 3G clamshell phone with some cool lighting effects, the Equinox then becomes quite the looker. With a price of only $50 after a two-year contract, can you afford not to give it a look? If a potential purchase is what you’re eyeing, keep October 28th fresh in your mind…

Unwired > PhoneScoop