WTF?! Apple orders all apps > “G” expunged. Continues to push iPhone platform further into irrelevance.

Since way back in 2007, Apple has been pretty strict about sexual content in the App Store. At first there was just cause — there wasn’t really any easy or robust measures set in place to protect the kiddies from the horrors of nipples and wieners. Then came OS 3.0 and better parental controls. It even got to the point that Apple was starting to switch sides by approving iBoob and iBabe app to the joy of many iPhoners alike. But just as fast as it all started, it’s ending — a burning, crashing ending.

Call it the great “Sexual Smiting of 2010″ if you want, the simple fact is that Apple is going ape shit removing any and all apps that aren’t “G” rated. So far, it’s been reported that over 5,000 apps (and counting) have seen the ban hammer boomerang back around and catch them off guard. One such developer is the man behind the formerly available “iBoobs”. This is what “Jonau” had to say:

1. No images of women in bikinis (Ice skating tights are not OK either)
2. No images of men in bikinis! (I didn’t ask about Ice Skating tights for men)
3. No skin (he seriously said this) (I asked if a Burqa was OK, and the Apple guy got angry)
4. No silhouettes that indicate that Wobble can be used for wobbling boobs (yes – I am serious, we have to remove the silhouette in this pic) — [See pic on right]
5. No sexual connotations or innuendo: boobs, babes, booty, sex – all banned
6. Nothing that can be sexually arousing!! (I doubt many people could get aroused with the pic above but those puritanical guys at Apple must get off on pretty mundane things to find Wobble “overtly sexual!)
7. No apps will be approved that in any way imply sexual content (not sure how Playboy is still in the store, but …)

I lost that iPhone fanboy/lust/glassy eyed, blind love a long time ago. Once Apple started getting more and more asinine and outspoken on jailbreaking and at the same time, severely limiting innovation in the App Store, I called it quits and moved on to bigger and better things. Hell, even after seeing a small sliver of Windows Phone 7 from MWC, I’d even go as far to say that Microsoft (of all people) could regain valuable market share from Apple if they continue fucking people over like this.

Regardless if you use your iPhone for PG+ material or not, how can you not feel even a little bit disgusted about Apple’s stance and polices regarding the removal of anything even remotely 2x removed to a boob? It’s a stupid knee-jerk reaction is what it is. So a kid saw a boob. Big damn deal. Better that than a head getting sliced off, wouldn’t you say?

In the end, Apple isn’t protecting anyone. They’re only hurting themselves and the iPhone platform. Why the hell would I want to support an environment that has some morons sitting on chairs with reject buttons who can’t even display common sense for 10% of the apps that come through the approval line?

Yet another reason to drop the utter bullshit of a platform that Apple hath created…

MobileCrunch > ChilliFresh

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